What does the chart of TCS say and how will it move after June 4

Here is a **detailed business model script** for **Tata Consultancy Services (TCS)**, one of the world’s largest IT services companies. It follows a structured format ideal for reports, presentations, or strategic overviews.

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### 📘 **TCS – Detailed Business Model Script**

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#### 🎯 **1. Introduction**

Tata Consultancy Services (TCS), a part of the Tata Group, is a global leader in IT services, consulting, and business solutions. Headquartered in Mumbai, India, and operating in over 50 countries, TCS delivers IT-enabled services to clients across multiple industries, helping them digitally transform their operations.

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#### 🧩 **2. Value Proposition**

* **Digital Transformation:** Enabling enterprises to adopt AI, cloud, analytics, IoT, and blockchain.
* **Operational Efficiency:** Outsourcing IT operations to reduce cost and improve agility.
* **Innovation at Scale:** Offering domain-specific platforms and IP-driven solutions.
* **Global Delivery Excellence:** Leveraging the Global Network Delivery Model (GNDM™) for consistent, high-quality services.

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#### 🏗️ **3. Key Business Segments**

**A. IT Services & Consulting**

* Application Development & Maintenance (ADM)
* Infrastructure Services
* Enterprise Solutions (ERP, CRM, etc.)
* Cybersecurity
* Quality Engineering

**B. Digital & Cloud Services**

* Cloud migration, cloud-native development
* Data analytics and AI/ML services
* Intelligent automation and RPA
* Internet of Things (IoT)
* Blockchain applications

**C. Platforms & Products**

* **Ignio (AI/ML Ops)**
* **TCS BaNCS** (for financial institutions)
* **TCS MasterCraft** (for DevOps and delivery automation)
* **TCS ADD** (for life sciences R\&D)

**D. Industry-Specific Services**

* Banking & Financial Services
* Retail & Consumer Goods
* Manufacturing
* Communications & Media
* Healthcare & Life Sciences
* Energy, Utilities & Resources

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#### 🔗 **4. Key Partnerships**

* **Technology Partners:** Microsoft, AWS, Google Cloud, SAP, Oracle, IBM
* **Academic Institutions:** For research and talent development
* **Startups & Innovators:** Through TCS Co-Innovation Network (COIN™)

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#### 🛠️ **5. Revenue Model**

TCS earns revenue through:

1. **Time & Material (T\&M):** Billing based on effort hours
2. **Fixed-Price Projects:** Deliverables and budgets are pre-agreed
3. **Managed Services:** Long-term outsourcing contracts
4. **Subscription-Based Models:** For platforms like BaNCS
5. **Consulting Fees:** Strategy and transformation advisory services

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#### 🌐 **6. Geographic Footprint**

* **North America (50%+ of revenue)**
* **Europe & UK**
* **India**
* **Asia Pacific, Middle East & Africa (MEA)**
* Delivery centers in India, LATAM, Europe, and Asia

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#### 🧱 **7. Key Resources**

* Global workforce (over 600,000 employees)
* Intellectual Property and proprietary platforms
* Global Network Delivery Model (GNDM™)
* R\&D labs and innovation centers
* Brand equity of Tata Group

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#### 🔄 **8. Key Activities**

* Application development and support
* System integration and implementation
* Cloud and digital transformation
* Business process outsourcing
* Co-innovation with customers

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#### 👥 **9. Customer Segments**

* Large enterprises (Fortune 500)
* Government and public sector
* Financial institutions
* Retailers and manufacturers
* Healthcare providers

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#### 📞 **10. Channels**

* Direct enterprise sales
* Consulting engagements
* Online marketing and digital channels
* Strategic alliances and partnerships
* TCS COIN™ and Innovation Hubs

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#### 🤝 **11. Customer Relationships**

* Long-term IT outsourcing contracts
* Dedicated account managers
* Co-innovation partnerships
* Custom-built delivery teams
* 24/7 global support

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#### 💰 **12. Cost Structure**

* Employee compensation and training
* Infrastructure and delivery centers
* R\&D and IP development
* Sales and marketing expenses
* Regulatory and compliance costs

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#### 📈 **13. Competitive Advantages**

* **Global Delivery Excellence:** Seamless execution across geographies
* **Scale & Talent:** Largest IT workforce globally
* **Strong Financials:** High profit margins, low debt
* **IP & Platforms:** Differentiated service offerings
* **Trusted Brand:** Part of the Tata conglomerate

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#### 🧭 **14. Future Strategy**

* Strengthen presence in AI and GenAI solutions
* Expand platform-based services
* Grow in high-margin digital services
* Invest in sustainable and green IT practices
* Build deeper client partnerships in non-traditional markets

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### 📊 Summary (Business Model Canvas Snapshot)

| Key Partners | Key Activities | Value Propositions | Customer Relationships | Customer Segments |
| --------------------------------- | -------------------------------------------------- | ------------------------------------------------ | ----------------------------------------- | ----------------------------------------------------------------- |
| Tech Partners, Academia, Startups | IT Services, Digital Innovation, Cloud, Consulting | Cost Savings, Innovation, Digital Transformation | Long-Term Managed Services, Co-Innovation | Enterprises across BFSI, Retail, Manufacturing, Healthcare, Govt. |

| Key Resources | Channels | Cost Structure | Revenue Streams |
| ---------------------------------------------- | ------------------------------- | ------------------------------- | ---------------------------------------- |
| Talent, IP, Platforms, Delivery Infrastructure | Direct Sales, Alliances, Online | Workforce, Infrastructure, R\&D | T\&M, Fixed Price, Platforms, Consulting |

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Thanks & Regards
Mohinder Singh
The Golden Farms of Equity